University of Tokyo

Survey Number 0865
Survey Title Survey on State of New Business Start-ups, 2012
Depositor Japan Finance Corporation Research Institute
Restriction of Use For detailed information, please refer to 'For Data Users' at SSJDA website.

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Educational Purpose Only available for research.
Period of Data Use Permission One year
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SSJDA Data Analysis Not available
Summary The “Survey on State of New Business Start-ups” has been conducted continuously since 1969 for the purpose of apprehending the state of new business. Since 1991, it has been conducted annually, resulting in the accumulation of data such as age at the start of new business and start-up costs, which can be used for time series comparisons, as well as the carrying out of analyses from a variety of viewpoints.

As of 2000, the survey excluded real estate rental businesses. Further, in line with the inauguration of the Japan Finance Corporation in October 2008, the Japan Finance Corporation Research Institute took over the operation of the survey from its predecessor, the National Life Finance Corporation Research Institute.

This survey was conducted in 2012 and included survey items such as attributes and careers of managers of new business start-ups, start-up funding, and procuring funding, targeting companies that had received financing from the Japan Finance Corporation between April and September 2011 and had been trading for one year or less at the point of funding. In addition, this survey looks at senior entrepreneurs (those aged 55 or older when starting business), who are attracting attention as the supporters of new business as society progressively ages. It has been designed to allow analysis of their career, start-up motivations, and other factors by comparison with entrepreneurs in other age groups.

As a related survey, “Survey on State of New Business Start-ups (special surveys), 2012” (SSJDA survey number 0866) was conducted in the same year on companies that had been trading for more than one year but not more than three years at the point of funding.
Data Type quantitative research: micro data
Universe Companies within one year of startup at the time of financing (including companies yet to start trading)
Unit of Observation Organization
Sample Size Sample size: 3,054, number of responses: 782 companies (response rate: 25.6%)
Date of Collection 2012-08-01 ~ 2012-08-01
Time Period 2012 ~ 2012
Spatial Unit Japan
Sampling Procedure Non-probability: Availability
3,054 companies within one year of startup (including companies yet to start trading) at the time of financing were surveyed from among the companies financed by the Japan Finance Corporation Micro Business and Individual Unit between April and September 2011.
Mode of Data Collection Self-administered questionnaire: Paper
Mail survey (anonymous questionnaire)
Investigator Japan Finance Corporation Research Institute
DOI 10.34500/SSJDA.0865
Sponsors (Funds)
Related Publications (by the Investigator) Please refer to the abstract in Japanese.
Related Publications (based on Secondary Analysis) List of related publications (based on Secondary Analysis)
Documentation [ Questionnaire ]
Major Survey Items (1) Business overview
Management type, franchise/chain affiliation, main customers, location of main business, number of employees at start-up, full-time executive officers and regular employees at start-up, etc.

(2) Manager’s attributes and career
Age at start-up, gender, highest level of educational attainment, total number of companies where respondent worked/occupations that respondent experienced from graduation to start-up, job immediately before starting business (occupation, size by number of employees, whether it was listed on a stock exchange, how respondent left, employment experience/years, working experience, management experience, level of satisfaction), number of family members, home ownership, income from a source other than the business, etc.  

(3) History leading to start-up
Month and year of business start-up, motivation/impetus for starting business, desires concerning income

(4) Preparations for start-up
Source of information when respondent thought of starting business, people that respondent received start-up plan advice from, securing clients/customers at start-up, start-up costs and sources for procuring them, etc.

(5) Management after start-up
Monthly sales (forecast/actual), current sales/profit status, current business conditions compared to competitors, supporting household budget with business income, what respondent considers important in managing business, working hours per week, comparison with immediately before starting business (income, working hours, etc.), level of satisfaction, worries before starting business, current difficulties, services that respondent wants financial institutions to offer, future scale of business, future succession of business and possible successor, etc.

*For details of survey items, please refer to the questionnaire.
Date of Release 2013/12/18
Topics in CESSDA Click here for details

Working conditions
Topics in SSJDA Economy/Industry/Management
Version 1 : 2013-12-18
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